BACKDROP Premium Cabinet & Door Paint - Cool, Bright White Semi-Gloss Finish

BACKDROP® is The New Way to Paint. We believe that paint is the most impactful way to transform a space, and with our premium quality paints, you can easily DIY and paint like a pro! Our Green Wise Certified paint, available in curated colors, comes in recyclable, easy-to-pour cans that have won awards and are easy to open and close without any tools needed. This premium quality paint boasts ultra-low odor, low VOC, and is formaldehyde-free, made with the highest quality acrylic resins and pigments that provide maximum coverage, easy application, and a beautiful finish.

But it's not just paint – it's your backdrop. Use our 12x12" adhesive color swatches to simplify the selection process, saving you time, money, and trips to the hardware store, without the hassle of tiny color cards or messy, expensive sample pots.

BACKDROP® is proudly the first Climate Neutral Certified paint company, and a portion of each purchase goes towards the International Rescue Committee, supporting displaced refugee families. As seen in renowned publications such as The New York Times, The Washington Post, Architectural Digest, Domino, Dwell, Uncrate, House Beautiful, Real Simple, Martha Stewart, Forbes, Entrepreneur, and My Domaine, BACKDROP® has also won the 1st place Dieline Packaging Design award.

Choose from a variety of high-performing finishes:

INTERIOR STANDARD (SEMI-MATTE) FINISH: Our premium interior Standard Finish wall paint has a low 6% sheen, offering a durable and washable semi-matte look, making it ideal for most rooms in your house.

INTERIOR SEMI-GLOSS FINISH: With a subtle 30% sheen, our interior Semi-Gloss Finish is durable and washable, making it perfect for bathroom walls, doors, trim, and other high-use areas.

CABINET & DOOR: Featuring a 30% semi-gloss sheen, this paint is optimized for easy application and a smooth, uniform finish, ideal for interior cabinetry, doors, kitchen renovations, bathroom vanities, mudroom built-ins, and furniture refreshes.

EXTERIOR STANDARD FINISH: Boasting our signature low 6% sheen, this durable semi-matte finish is ideal for most exterior wall surfaces, built to withstand harsh outdoor conditions.

EXTERIOR SEMI-GLOSS FINISH: With a 25% sheen, this exterior trim and door paint is designed to provide maximum durability without an offensive shine, withstanding weather, humidity, and direct sunshine.

COOL MOON: Our cool, bright white with a laidback look that effortlessly elevates any room.

30% SHEEN FINISH: A semi-gloss finish optimized for washability and maximum durability without excessive shine, delivering a smooth finish perfect for cabinetry, interior doors, and built-ins.

PREMIUM COVERAGE: Our high-performing acrylic resin is durable, easy to wash, stain-resistant, professional-grade, offers intense pigment, and maximum coverage – 1 Gallon covers 400 square feet.

THE NEW WAY TO PAINT: Low odor, self-priming, easy open & close can (no tool needed), clean pour design, applies easily, and has a quick dry time – 60 minutes to touch, 3-4 hours to recoat.

GREEN WISE CERTIFIED: Tested and certified as Ultra Low VOC and made without the use of formaldehyde and other harmful off-gassing substances. Backdrop is the first Climate Neutral Certified paint company.

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